Recently, multidisciplinary Melbourne studio, Saxall, underwent a complete rebrand.
As they were undergoing the process of putting the finishing touches on their visual identity they approached us in regards to what would best work in terms of production. We worked with Saxall to include two paper stocks as part of their brand – KW Doggett’s Kaskad Puffin Blue and Robin Red which then informed the accent colours of their identity.
Their identity now extends beyond logo, typography and colour – their brand assets include two signature paper stocks. We printed their business cards on a mixture of both colours, duplexed to Crane Lettra 300gsm, with black ink on both sides. As we were producing their cards, they also put together a short film.
Make sure you turn up the volume, the audio directly samples the rhythm of our press.